Case Study · E-commerce Operations
How Sarah at Bloom & Petal reduced her 4-hour morning routine to a 10-minute coffee check
Sarah Chen built Bloom & Petal into a $1.2M/year dried flower business selling on Shopify, Etsy, and Amazon. But she was spending more time processing orders than designing arrangements. Every morning started at 6:30am with spreadsheets instead of sketches.
Sarah's morning — before Percy
Sarah's morning — with Percy
47 orders processed. 23 emails answered. Inventory synced across 3 channels. All before Sarah finished her coffee.
Sarah's story
From drowning in logistics to designing full-time
"I started Bloom & Petal because I loved creating dried flower arrangements," Sarah says. "But by year two, I was spending more time in ShipStation than in my studio. I'd wake up at 6:30 every morning and not touch a flower until almost 11. It was breaking me."
The shift started with shipping labels. Percy pulled every order from Shopify, Etsy, and Amazon, validated addresses against USPS, selected the cheapest carrier for each package weight, and generated labels in batch. What took Sarah 90 minutes happened at 2am while she slept.
Then came the emails. 60% were tracking inquiries — "Where's my order?" Percy matched each one to a shipment, pulled the latest scan, and responded in Sarah's warm, personal tone. The remaining emails that needed a human landed in a short queue she cleared in 5 minutes.
Inventory was the last piece. Every sale on any channel triggered an immediate sync. The oversells stopped. The panicked spreadsheet morning ritual stopped. "I went from spending 4 hours on operations to a 10-minute coffee check," Sarah says. "The rest of my day belongs to my product again."
Results
daily ops time (was 4.2h)
shipping accuracy
monthly error costs (was $1,800)
Sound like your morning?
If you're spending hours on operations instead of your actual work, Percy can fix that. Sarah did it in one afternoon.
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