Case Study · Customer Service
Marcus at TechGear Support went from drowning in 200 daily tickets to handling 94% automatically
Marcus Reid runs TechGear Support, a growing electronics accessories brand. At 200 customer emails per day, he was spending 3 hours every morning copy-pasting tracking numbers and answering the same questions. Customers waited 4+ hours for a reply — and some never came back.
Marcus's inbox — before
Same flood, every single morning
Copy-pasting tracking numbers one by one
Customers writing follow-ups before getting a reply
Late replies turning small issues into refund requests
Marcus's inbox — with Percy
The other 188 handled automatically
Only decisions that actually require a human
Customers get answers before they close the tab
Fast, accurate, always-on support
Marcus's story
"I was one bad week away from hiring someone I couldn't afford"
"I knew the support situation was unsustainable," Marcus says. "I was literally losing customers because I couldn't reply fast enough. People would email at 10pm asking about their order, and by the time I saw it at 7am, they'd already left a 1-star review. I was one bad week away from hiring a $45K support person I couldn't really afford."
Percy's Customer Service agent changed the math entirely. About 65% of Marcus's emails were tracking inquiries — 'Where is my order?' Percy matches each email to an order, pulls the latest carrier scan, and responds with current status and estimated delivery. The reply sounds like Marcus wrote it. Average response time: under 2 minutes.
Another 25% are refund and return requests. Percy checks order value and reason. Items under $25 get auto-approved with a refund confirmation. Larger amounts or unusual circumstances get escalated to Marcus with full context: customer history, order details, and a suggested resolution.
"The first morning I woke up and only had 12 emails in my queue instead of 200, I actually thought something was broken," Marcus laughs. "It wasn't broken. Percy had handled everything overnight. My CSAT went from 3.9 to 4.8. That's not a small improvement — that's a completely different business."
Results
avg response (was 4+ hours)
auto-resolved
CSAT (was 3.9)
Drowning in customer emails?
Marcus went from 3 hours of daily email to 15 minutes. His customers are happier than ever.
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