Percy

Case Study · Customer Service

Marcus at TechGear Support went from drowning in 200 daily tickets to handling 94% automatically

Marcus Reid runs TechGear Support, a growing electronics accessories brand. At 200 customer emails per day, he was spending 3 hours every morning copy-pasting tracking numbers and answering the same questions. Customers waited 4+ hours for a reply — and some never came back.

94%auto-resolvedwithout human intervention
C
Customer Service Agent — TechGear Email Triage
Completed
Sarah M.Where is my order #8,412?Auto-replied
James K.Want to return — wrong sizeAuto-approved
Priya D.Tracking says delivered but I don't have itEscalated
Tom W.Do you ship to Canada?Auto-replied
Lisa C.Refund for damaged item — $62 orderEscalated
Retail BuyerWholesale inquiry — 500 unitsFlagged

Marcus's inbox — before

200 emails per day

Same flood, every single morning

3 hours responding

Copy-pasting tracking numbers one by one

4+ hour response time

Customers writing follow-ups before getting a reply

Complaints snowballing

Late replies turning small issues into refund requests

Marcus's inbox — with Percy

12 emails need his attention

The other 188 handled automatically

15 minutes to clear

Only decisions that actually require a human

2-minute average response

Customers get answers before they close the tab

CSAT jumped to 4.8/5

Fast, accurate, always-on support

Marcus's story

"I was one bad week away from hiring someone I couldn't afford"

"I knew the support situation was unsustainable," Marcus says. "I was literally losing customers because I couldn't reply fast enough. People would email at 10pm asking about their order, and by the time I saw it at 7am, they'd already left a 1-star review. I was one bad week away from hiring a $45K support person I couldn't really afford."

Percy's Customer Service agent changed the math entirely. About 65% of Marcus's emails were tracking inquiries — 'Where is my order?' Percy matches each email to an order, pulls the latest carrier scan, and responds with current status and estimated delivery. The reply sounds like Marcus wrote it. Average response time: under 2 minutes.

Another 25% are refund and return requests. Percy checks order value and reason. Items under $25 get auto-approved with a refund confirmation. Larger amounts or unusual circumstances get escalated to Marcus with full context: customer history, order details, and a suggested resolution.

"The first morning I woke up and only had 12 emails in my queue instead of 200, I actually thought something was broken," Marcus laughs. "It wasn't broken. Percy had handled everything overnight. My CSAT went from 3.9 to 4.8. That's not a small improvement — that's a completely different business."

Results

2 min

avg response (was 4+ hours)

94%

auto-resolved

4.8/5

CSAT (was 3.9)

Drowning in customer emails?

Marcus went from 3 hours of daily email to 15 minutes. His customers are happier than ever.

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